Study of brand positioning and promotion techniques of household detergent brands affecting customer satisfaction and brand loyalty

dc.contributor.advisor	Yadav, C.Sunanda
dc.contributor.author	Pendse, Priyanka Narendra
dc.date.accessioned	2018-10-31T10:39:51Z
dc.date.available	2018-10-31T10:39:51Z
dc.date.issued	2018-02-22
dc.identifier.uri	http://localhost:8080/xmlui/handle/123456789/1530
dc.language.iso	en	en_US
dc.publisher	Tilak Maharashtra Vidyapeeth	en_US
dc.subject	Management	en_US
dc.subject	Brand	en_US
dc.subject	Positioning	en_US
dc.subject	Pune city	en_US
dc.title	Study of brand positioning and promotion techniques of household detergent brands affecting customer satisfaction and brand loyalty	en_US
dc.title.alternative	with special reference to pune city	en_US
dc.type	Thesis	en_US