The effect of food plating on dining experience of customers in pune city

Abstract

Those who work in the food industry know that the presentation of food is crucial to satisfying diners, as the first experience in a restaurant is through the presentation. But chefs who are too busy or who care about the taste of their food often overlook the serving. A creative and thoughtful presentation makes the dish look as good as it taste, while there are no hard and fast rules when it comes to aesthetics. Now-a-days social media is playing an ever-growing role in influencing restaurant decisions, food needs to captivate an online audience if restaurants are to be creative and remain competitive. The basic principles behind good design and presentation remain the same as tactics evolve with new styles and trends. Developed in gastronomy schools and promoted by social media, current food styling trends are taking on a whole new dimension. International cooking shows have taken food presentation to another level. Primary data was collected by the means of a detailed questionnaire complied by the researcher filled by 136 respondents from Pune city. food plating affects the customers dining experience in various ways. Food plating is the artwork of enhancing, arranging and redecorating food to increase aesthetic attraction of customers. Good food plating also gives an advantage to the food by which the revenue of the establishment increases.